Cookie Policy

YOU ON TOUR is not simply a name. It is a travel philosophy, a world in which to create your own personal holiday, so we work to offer our users an intelligent and attractive website that reflects their desires. Cookies are part of the tools used by to achieve this goal. This document provides detailed information on the use of cookies and similar technologies, how they are used by and how to manage them.


Cookies consist of small portions of text (letters and/or numbers) installed in the browser and sent from the website visited to the device used by the visitor (computer, tablet, smartphone). The purpose of cookies is to ensure the best possible experience for the user when he visits a website several times. In particular, cookies: allow for efficient navigation from one page to another of the website and the saving of preferences entered (eg language preference or other online settings), avoid users having to enter the same information several times during a visit (such as user name and password), measure how users engage with the site to optimize their browsing experience and the services themselves and deliver relevant information and advertisements based on the interests and browsing patterns demonstrated by users.

According to the previously described purposes, some cookies may require the user’s explicit consent. Explicitly given consent for the installation of cookies can be freely revoked by the user at any time by following the instructions contained in this document.

Some of the functions of cookies can also be carried out by other tecnological means. In this document, the term ‘cookie’ refers to both cookies and to all similar technologies (such as, for example, web beacons).


Several types of cookies can be distinguished:

2.1 Essential cookies. These cookies help users to access and navigate within our site and to use all its essential services. They are not used for other purposes and are normally installed directly by the owner or operator of the website. Without these cookies, our site will not work properly and may not make some important features available. For example, we use cookies to keep users connected during their visit, so that the site does not require them to log in every time they wish to access to a different page. We also use essential cookies for prevention and security purposes.

2.2 Analytical and personalization cookies. These cookies are used to make the user experience on a website as easy and as pleasant as possible. We use these cookies to help us understand how our website is used and how we can improve user’s experience on it. Cookies may provide us with anonymous information to help us understand how visitors reach our site, which parts of our website are found interesting (eg pages visited, time spent) or if errors occur while browsing. This information is used only in an anonymous and bulk form. We also use cookies to save the settings and preferences made on our website, such as the language chosen, the favorite tourist attractions or other options provided by Some personalization cookies are essential for the use of specific features, such as “My Tour” which allows users to plan their personal vacation.


Cookies can be first or third party, where “first party” means cookies developed by the owner of the site and “third party” means cookies developed by others. In the case of third-party cookies, the site technically has no direct control of individual cookies. However, users can manage these cookies through the browser settings (as indicated below) or by consulting some of the sites indicated in the “Managing cookies” section. For detailed information on individual cookies, their use and how to manage consent, users are invited to check on the site of the third party indicated below.

3.1 Cookies used to allow statistical analysis. This type of cookie allows the data controller to monitor and analyze the traffic of data and is used to keep track of user’s behavior for statistical purposes.

Google Analytics. These are tracking cookies used for generating statistics on the use of the site. Google Analytics is a web analytics service provided by Google Inc. (“Google”). Google Analytics uses cookies to collect and analyze information on the use behavior of the website in order to draw up reports on the activities carried out within the site itself. Google may also communicate this information to third parties where required by law or where such third parties process the information on Google’s behalf. For more information or to manage consent, please refer to the links below: Privacy PolicyOpt Out.

Google Tag Manager. Google Tag Manager allows you to implement Google Analytics using the Universal Analytics tag or classic tag version. Google Tag Manager is therefore part of the statistical service provided by Google Inc. (“Google”). For more information, please refer to the links below: Privacy Policy.

Tracking conversions of Google Adwords (Google Ads). Google Ads Conversion Tracking is a statistics service provided by Google LLC that links usage data from the Google Ads ad network to the actions performed within this Website. For more information, please refer to the links below: Privacy Policy.

3.2 Cookies used to allow marketing analysis. To monitor the functioning and effectiveness of the promotion of on the internet, we use Google Ads Remarketing, an announcements service based on previous visits to our website and the interests of the user. Google Ads Remarketing (Google LLC) is a remarketing and behavioral targeting service provided by Google LLC that links’s business with the Google Ads advertising network and the DoubleClick cookie. For more information or to manage consent, please refer to the links below: Privacy PolicyOpt Out

3.3 Cookies used to allow the functionality of social media. This type of cookie allows users to share the contents of through their favorite social networks. These cookies are installed by websites of third parties that offer their functionality through the plugins and/or buttons hosted on the pages.

Facebook (link cookie policy)

Twitter (link cookie policy)

Google+ (link cookie policy)

WhatsApp (link cookie policy)


Some cookies (session cookies) remain active only until the browser is closed or when the logout command is executed. Other cookies “survive” when the browser is closed and are also available in subsequent visits by the user. These cookies are called persistent and their duration is set by the server when they are created. In some cases a deadline is set, in other cases the duration is unlimited. The IT systems used for use both temporary and permanent cookies. Browsing on the pages of you can interact with sites managed by third parties that can create or modify permanent cookies and profiling marketing.


In addition to what is indicated in this document, users can manage preferences related to cookies directly within their browser and prevent, for example, the installation of cookies by third parties. Through the preferences of the browser it is also possible to delete the cookies installed in the past, including the cookie in which the consent to the installation of cookies by this site is eventually saved. Users can find information on how to manage cookies by searching with browsers such as Google Chrome, Mozilla Firefox, Apple Safari e Microsoft Internet Explorer.

As previously mentioned, the installation of cookies and other tracking systems operated by third parties through the services used on our website can not be technically controlled by the owner. Therefore, any specific reference to Cookies and tracking systems installed by third parties is to be considered indicative. To obtain complete information, users are invited to consult the privacy policy of any third party services listed in this document.

With reference to Cookies installed by third parties, we remind you that users can manage their own settings and revoke the consent by visiting the relative opt out link (if available), using the tools described in the third party privacy policy or by contacting the same directly. Furthermore, it is useful to highlight that most advertising networks offer users the way to disable advertising cookies. Therefore, in addition to the information provided here, we invite users to consult websites such as,, Network Advertising Initiative , DAAC , DDAI or other similar services.


By continuing to browse this site, closing the information folder or clicking anywhere on the page or scrolling to highlight further content, you accept the Cookie Policy and cookies are set and collected. In case of non-acceptance of cookies by abandonment of navigation, any cookies already registered locally in your browser will remain registered there but will no longer be read or used by us until a subsequent and eventual acceptance of the Policy. You will always have the option to remove these cookies at any time through the methods mentioned.

Last update: 02/11/2018